Jimmy Jacobs, otherwise known as Solar Facts, was born in Brooklyn, N.Y. and raised in Queens. At merely 8 years of age, Solar was already intrigued by the arts of Run DMC, Fat Boys, LL Cool J and others. He was always fascinated with making music and began writing rhymes at a young age. His dreams were halted after he landed a 20-year stint in prison for charges ranging from weapons, drugs, robbery and escape. During his time of incarceration, Solar fed his love of music by writing and competing in rap battles behind bars.
He has overcome every single one of his opponents… perhaps not in the first round, but he continued until there was no more to be said. After his release in 2012, despite having little knowledge and experience of the music business, Solar founded Indestructable Entertainment. Having had many discussions surrounding the consistent redundancy of today’s sound, Solar created his company with a mission to open doors for undiscovered talent to be heard. With a focus on individuality and standing out against the norm, Indestructable Entertainment came across one very serious problem… finding artists.
Solar Facts has been working diligently to create better production and achieve a sound quality that is truly outside the box and, ultimately, what he feels is real hip hop. He was approached by a producer who took a liking to his sound and had the idea that he should make lyrics for the first Batman movie and title himself as The Joker, but he refused. Although this might have been a quick way to make money and be heard, he also understood that an image and title of that nature could only be a gimmick. His love and understanding of music wouldn’t allow him to make that choice.
Despite having no previous experience of writing an entire song, Solar Facts released “I’m That Guy” in 2013. His debut single received overwhelming support in the form of 7 million+ likes and shares in addition to countless radio commercials and interviews. In 2016 Solar started a project called The Matrix. Each new release under The Matrix is labeled the blue pill or the red pill. The Red pill symbolizes the choice to hear something more familiar…a different sound with a spin on lyrics similar to what one might hear in mainstream music. On the other hand, the Blue pill symbolizes authenticity in music, something that a listener would have to to hear more than once to truly understand.