Timbaland took the honours for the biggest selling singles artist of 2007 with combined sales of The Way I Are, Apologize, Give It To Me and Ayo Technology (which he had a writing credit on) exceeding 1 million units. So what better way to kick off 2008 than with another smash hit single from his double-platinum selling album Shock Value.
Scream is another killer R&B pop track from Timbaland that blends laid back beats with crunchy rock guitar riffs. The track features vocals from emerging artist Keri Hilson – a member of writing and production group The Clutch who have worked with artists including Britney Spears, Mary J. Blige and Ciara and Pussycat Doll – and solo artist Nicole Scherzinger.
The seductive track is matched by an equally steamy video complete with ladies clad in spandex and balaclavas plus fast cars and bank heists.
Timbaland has been nominated for Best International Male Solo Artist at the Brit Awards this year as well as five Grammy Awards for Record of the Year, Best Pop Collaboration with Vocals, Best Dance Recording, Best Rap Song and Producer of the Year. He has had two UK #1 singles with Give It To Me and The Way I Are, three #1 TV airplay singles with Give It To Me, The Way I Are and Apologise and three top 10 national radio airplay singles.
There is no doubt that 2007 was a huge year for this immensely talented artist, producer and performer but it’s looking like 2008 could be even bigger.
Scream featuring Keri Hilson and Nicole Scherzinger is set for release on Polydor Records on March 10th.
Shock Value is out now.