If UK Hip Hop is going to get noticed by the usual ignorant people who walk the streets of our country listening to the Chris Moyles podcast then surely it’s going to be music like The Kemistry’s that will do the job.
Sure, everyone knows Estelle now, but she got told to drop the rapping by her US label honchos. Everyone knows The Streets and Dizzee, but they’re not representative of the whole scene. Some people even know Sway, Lethal Bizzle and Roots Manuva but they don’t know the half of it.
Bonafide Hip Hop producer Bare Beats and MC / producer Smokey hold down the Hip Hop side of things on this upbeat, melodic, ever so slightly trip-hop tinged EP. Kemi brings type of soulful female vocals that are currently in vogue thanks to the likes of Adele and Amy Winehouse.
The production here is top notch, by which I mean very professional sounding. Smokey handles upbeat BPMs expertly on ‘Searching’ and ‘Greed & Arrogance’ whilst Kemi takes the helm on ‘Window’ and ‘Shrinking Fear’. ‘Mascot’ has a Massive Attack meets Mendelssohn sound to it – a thing of blunted beauty transformed by Smokey’s angered sentiments.
‘The Kemistry EP’ is available to download now at itunes, Emusic and Amazon and I’d recommend any forward thinking Hip Hop fan to buy it – this is credible UK Hip Hop with mass appeal.