Never has an album been so timely. Success and longevity have a weird way of putting out the “fire” that pushes artists to create music in the first place. With over ten years in the game and countless singles, EP’s, and full length albums it would be easy to assume Mr. Lif has run his course. One listen to I Heard It Today should quell any doubts that Lif is as vital as ever.
Mr Lif is from Boston. He is a political and socially conscious rapper reminiscent of acts like Boogie Down Production & Public Enemy who were known for their deeply thought provoking lyrics. Born Jeffrey Haynes, Mr. Lif grew up in the Boston, MA, suburb of Brighton. He released his first single, Elektro, in 1998, attracting the attention of labels Grand Royal and Def Jux.