Multi-talented rapper French The Kid today returns with the raw and unfiltered new track “Snow“, a conclusory statement from a milestone year which saw the release of his esteemed debut mixtape “Never Been Ordinary“.
“Snow” is layered with haunting strings and wavering synths, French The Kid expertly weaves emotive and authentic verses over hard-hitting 808 subs and the contrasting, dreamlike melodies. The latest track boasts production credits from frequent collaborator Lovelife (Central Cee, Digga D), the esteemed producer’s raw sample usage and sombre tones provide a strong backbone to the razor-sharp lyricism and melodic hooks.
“Felt like I needed to give my fans something to press play on over this Christmas break. Put the volume up and get into this!”
French The Kid
The latest track arrives bolstered by a video directed by the critically lauded Teeezy and follows the razor sharp recent release “White Wine“. French effortlessly runs through verses on the estate, showcasing his lyrical prowess amidst cold multi-storey buildings and nocturnal car parks.
French The Kid‘s ever-climbing presence in the UK scene is impossible to ignore; his Daily Duppy freestyle has racked up 20 million views and counting, reeling off a string of bi-lingual (he can effortlessly switch between English and French), wordplay-heavy verses that turned heads around the country. The versatility of this burgeoning, multi-faceted talent shines through without fail; the Essex-born artist is as comfortable singing hooks and producing tracks as he is raining fire on beats with caustic flow.
French has breached the chart with a string of singles and has received critical playlist and radio support from the likes of BBC Radio 1 (hottest record), 1XTRA, Kiss, Clara Amfo, Jack Saunders, Kenny Allstar, DJ Target, Charlie Sloth and Rebecca Judd to name a few. His recent release ‘Never Been Ordinary‘ is the second highest charting debut mixtape in the UK this year, and has racked up over 85 million plays collectively. He’s also recently teamed up with Clean Bandit and Rema on the single “Sad Girls” and jumped on a verse for Bad Boy Chiller Crew‘s hit “BMW” remix.
Watch this space for much more as we enter the next cycle of French The Kid’s ascendency.
Listen to SNOW here : https://DropoutUK.lnk.to/SnowSR
French The Kid
- https://twitter.com/frenchthekid1
- https://soundcloud.com/frenchthekid
- https://www.instagram.com/frenchthekid1/
- https://www.facebook.com/FrenchTheKid
- https://www.tiktok.com/@frenchthedon
- https://open.spotify.com/artist/4k1cMkJjG3UCRptckbpAnC
[…] were initially introduced to the project with “Snow“, a hard-hitting track, layered with haunting strings and wavering synths, French The Kid […]